Looking to the future: personally i find that this step is the hardest. While it is true we are still working on our beta launch i feel that without long term visions our brand will fade into just a hobby or weekend activity. I have three key ideas that I believe will catapult my teams drive into. well overdrive.
Merchandise:
T-shirts, bags, mouse pads and general apparel all covered in Arkon Agency slogans, memorable moments and iconography. This is an important part of the plan for two reasons, the first being funding. Contrary to popular belief YouTube does not give out thousands of dollars to creators, advertisers do, so until we can confirm some of them we need another potential way to fund the brand. People who watch us may be inclined to purchase our patented stuff like anyone who wants to be associated to a popular brand. The second reason is to be identified and it leads into my second point.
Loyalty Programs:
A loyalty program that allows for extra content to be access, limited edition merch, meet up opportunities and give away’s for the price of a membership will be another way we interact with our potential audience. This will be done through my third idea.
Independent Website/Patreon:
A private server will allow us to circumnavigate some of the rules placed by YouTube in order to better reach our target audience (flush with cash 17-25 year olds). A Patreon page to help again with funding and to really give the organisation a sense of purpose with public support and backers.
Twitter: @DrewJon01150582
Hey Drew, I really find the concept intriguing as I personally am a huge fan of companies such as funhaus, cowchop and sugar pine 7 so I am already drawn to the idea. I come out of the process of reading this with a few questions though, how long of a process do you think the beta stage will last for? when are you planning on implementing a patreon account? straight away or after you gain a sizeable following? and what kind of personalities are you working with and do you think they will translate to youtube and twitch content? ( I am asking this because the reason I consistently watch the channels I like are because of the personalities not just because of the video content) overall I am interested in hearing how you answer these questions and how your content turns out! if you want to chat further about this @ me at @gryffen5
Good luck mate!
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